top of page

Project Scope

Problem statement
 

  • Farmers lack a digital platform to showcase their products to buyers

​

  • No product stock visibility

​

  • No centralized wholesale price reference

​

  • Unsold or wasted pineapples due to poor market linkage

Project Objectives
 

  • To develop a functional Pineapple Digital Selling Platform that enables farmers to list, promote, and sell pineapples directly to consumers and businesses.

​

  • To enhance farmers’ digital literacy and e-commerce capabilities through SULAM-based student mentoring and hands-on guidance.

​

  • To enable real-time pricing, ordering, and transaction management that supports efficient and transparent sales processes.

​

  • To expand market reach and improve farmers’ income opportunities by increasing their online visibility and direct market access.

 

© 2025 Farm2Screen | Software Project Management Project | Universiti Teknikal Malaysia Melaka

 

To expand market reach and improve farmers’ income opportunities by increasing their online visibility and direct market access.

To expand market reach and improve farmers’ income opportunities by increasing their online visibility and direct market access.

bottom of page